Internet users browse the web by entering certain keywords into search engines. The latter offer your sponsored ads relevant to these keywords.
You sponsor the ads according to a pay per click principle. It means that you only pay for a desired action, i.e., the user’s transfer to your website.
I changed this sentence as the original didn’t make sense. Let me know if this is what you intended it to mean.
And conversions can be even higher if you know the secrets of successful ads makeup. Or delegate it to specialists who will do it for you.