Every website should not only look attractive – it should have a user-friendly interface and navigation allowing visitors to know the business better and to find their way through the content quickly and easily. Always remember the informal but widespread “three clicks rule”: it suggests that not more than three clicks should separate a user from any information he needs….

You do not have to be a genius to craft a simple blog, but you have to know some advanced stuff on how to create a popular blog with tons of traffic. One of Sunshine Digital Marketing Agency’s former projects involved building a blog that now boasts hundreds of new visitors a week. There are some time-tired techniques devoted to…

If you have tried all the traditional methods of promoting a website and still wonder how to promote website so that it can generate leads and conversions, this checklist is for you. Based on its extensive marketing experience, Sunshine Digital Marketing Agency has prepared the list of the less traditional and unfortunately under-used techniques: Retargeting At the core of retargeting ads lies…

Digital marketing is quite simply a branch of marketing that uses digital channels such as the internet to reach the intended audience. Digital marketing is one of the best ways of marketing your business today and provides several advantages over more traditional marketing techniques. In this post we are going to look at digital marketing in further detail and discuss…

Marketing strategy development begins with collecting the necessary information. It’s recommended to consistently observe the industry: follow news, read professional articles and take part in seminars to learn new trends in marketing. It’s a required to do at every marketing job you hold. When you are just starting, it is essential to be aware of the buzz and share interesting…